Skip to main content

12A


My target segment is students at universities who own scooters. It was not very hard to find UF students around campus who own scooter who don’t have a need for an alternate road just for scooters. When I brought this need to each of my interviewee’s minds, they all unanimously agreed that there was a need on our campus for scooters to get around more efficiently. I didn’t mention my specific idea at first; I framed it kind of as a brainstorm for ideas on how to improve this issue.

As we got more in depth and had spent some time coming up with ideas, I would then ask what they thought of a road that went through campus just for scooters. All three people thought that it would be both a great and achievable solution. One of them, a fourth-year student who has had a scooter all four years, said she thought that even just focusing on communicating the time-saving aspect would be a great way to reach people with this need. They all said that they have, at least once, spoken to friends and other scooter owners about this problem. Another interviewee said that it’s “basically all I think about when I’m stuck in traffic and late for class. I’ve been waiting for something like this to happen since I started going here.” I also asked all three of them if they owned a UF parking decal, and if they would buy a new decal if this service was offered. Two of them said yes without hesitation, and the third said he’d need to know the price first.


In conclusion, I think that, between this and the other interviews I have done on this opportunity, there is a very present unmet need. At least on UF campus, finding potential consumers for this service has been almost easy, as the problem is very prevalent. I think getting feedback from people like these is one of the best ways to gather information on things like, for example, the best places to have these roads.

Comments

  1. StefanOctober 8, 2017 at 10:27 AM

    Hey Megan, I agree that there is an unmet need for this on campus. I, like the people you interviewed, would buy a new decal if something like this became available. Not just for the time-saving aspect of it, but the safety aspect as well. With all of the different trails that our campus has for walkers and bikers, they could find a way to make room for this.

    ReplyDelete
  2. joiiooOctober 8, 2017 at 6:17 PM

    Hey Megan,
    I think with this idea you are actually killing two birds with one stone. You are not only helping your own segment of college kids with scooters but you are helping the rest of traffic by separating us a little bit. I know the frustration is on both sides when a car is stuck behind a scooter only going thirty miles per hour but there is no way of getting behind them. This is a great idea that would help a lot of people.

    ReplyDelete

Post a Comment

Popular posts from this blog

30 Final

I think my favorite experience with this class is the interactive nature of it. If we weren’t in the small groups, we wouldn’t have had the chance to see each other’s ideas evolve and grow. It was nice to have a few specific ideas that we could follow along with our own. I don’t think of myself as an Entrepreneur quite yet, but I do think I have a different perspective on things. To those who come into the course, I would say be creative in your posts. The more you invest in your posts, the less it will seem like an assignment and the more it will seem like something you’ve created.
Post a Comment
Read more

25A What's Next?

Existing Market: 1.      What’s Next: There will be no service workers that actually work in the field. The only workers would work in an office or in a remote location where people could purchase details or go for customer service. I would also need to heavily market the product and work on pricing. 2.      After the interviews, I learned from my interviewees that they would prefer a better pricing option than that of UF or Gainesville parking decals. They agreed that, with a product like this that would significantly improve their everyday life, they would be willing to pay a decent amount of money similar to that of UF’s, but would like an option for monthly or quarterly pricing. 3.      For the future, I think the plan would need to focus on improving the current, most similar service, parking. Decals are very present on this campus and I wouldn’t want to introduce something too drastically different than what peop...
Post a Comment
Read more

8A

My product/service would solve the issue that there aren’t separate roads for scooters in places such as the University of Florida where there are many people who ride scooters every day. This issue not only poses danger but also causes a lot of traffic and makes what should be a five minute commute take 30 minutes. To solve this problem, I would offer a service that constructs roads specifically for smaller vehicles in a place with a lot of walking traffic, such as the UF campus. There would be specific decals for purchase that would allow people to ride scooters or smaller vehicles on the path as well as crosswalks for pedestrians. These could be used with UF parking decals and would attract both students and faculty. It would also benefit drivers because there would be fewer scooters on the road.
1 comment
Read more